Fashion doll franchise

Record 047 · Games · 1959

50%59.47.G

Barbie

Mattel

“An adult-proportioned doll that became a 60-year argument about girlhood and a billion-dollar IP.”

Inspired by Bild Lilli. Fashion, careers, Dreamhouses, and later a 2023 film that proved the brand still prints money and controversy.

1 billion+ dolls

Official site
  • Adult fashion doll for children
  • Outfit aftermarket

A doll like a grown-up.