File 001 · Category Openers

Record 074 · Electronics · 2004

04.74.E

GoPro HERO

GoPro

GoPro HERO

A surf strap that turned first-person action into a media genre.

Be a HERO.

Wrist-strap 35mm, then digital wide-angle that defined POV YouTube, travel vlogs, and bodycam aesthetics.

Filed notes

  • Rugged wearable wide-angle
  • Mount ecosystem

Units. Tens of millions of action cameras in the category

SIC

3861

Photographic Equipment and Supplies

NAICS

333316

Photographic and Photocopying Equipment Manufacturing

Official

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